GEB4891 Strategic Management and Decision Making (BAS)

This course emphasizes strategic planning and strategy implementation in an organization. Students learn how to perform internal and external audits, identify problems, formulate goals and objectives, develop action plans, and evaluate the effectiveness of the outcome of the plan. Case studies are used to promote decision making abilities.


3 credits (3 lecture hours)

Prerequisites and Corequisites

Prerequisites: FIN3400, GEB3213 (with a grade of C or higher); Prerequisites or Corequisites: MAN4504, MAR4802 (with a grade of C or higher)